While I’d love to be discovered and be a published author someday (hint, hint to all of you discoverer publishers out there), in the meantime, I work as a PR/Marketing professional helping companies to get their messages heard, build their business and reach their goals.
I have more than 15 years (sheesh! that statement will make a girl feel old!) of experience in the Communications arena including media relations, internal communications, interactive media, marketing & event management. I’ve worked on both the corporate and agency sides touching on a variety of industries from Energy to Travel to Food (I LIKE food – especially cupcakes!) and the Arts.
I love cupcakes (did I mention that yet?!?), wearing silly hats, telling bad jokes, social media, traveling, being creative and learning new things. Oh, and of course I love living in my cozy house (my childhood home that I now own) with my two cuddly, crazy cats Mysti & Beeker. I’ll try any cupcake once, but my all time favorite cupcake shop is Crumbs (if you haven’t had a Crumbs cupcake, you HAVE NOT LIVED!).
The Concept: I know what you’re thinking – Cupcakes & Cat Food? Not an enticing combination I know, and no, I don’t eat cat food. The title came about during a phone conversation with my good friend Mollie. After having a bad day I had been on the phone with her on the drive home from work rambling on about something, that I was surely over dramatizing, and was craving a cupcake to comfort me. I needed to go to the grocery store to pick up cat food for my cats so that they would be fed and happy, and I thought why not pick up cupcakes to make me happy. As long as there are cupcakes and cat food all is right with the world. I mean c’mon … who doesn’t like a cupcake?
Then it dawned on me … how pathetic would I look going up to the register with cupcakes and cat food? Clearly the cashier would know I was a pathetic, single, lonely woman with cats – an up and coming spinster of sorts. And to top it off, a girl with quite a few pounds to lose buying cupcakes no less! I could go to the self check out, but I hate those things. I always end up needing assistance and having to press the button to make the check out aisle light flash, which would then bring even more attention to my pathetic purchases. Plus I didn’t have my handy-dandy discount card to save a few cents on the cat food that was on sale, and a human cashier could enter a discount code for me.
It was that night, in the conversation with Mollie that I declared I would someday write a book and call it Cupcakes & Cat Food. This may not be a book, but it’s my attempt at getting it started.
If you’re wondering … I never did go to the grocery store that night. The cats ate a can of tuna and I went cupcake-less.